Penguin Publishing |
A very important part of the industry for illustrators to
think about is publishing. We talked about this in today’s lecture as most
illustrators will work in publishing. It’s important for us to know all the
different types and how it works. Publishing in the UK has one of the biggest
exports worth around £4.5 billion. This is far more than the movie and music
industries. It plays an important part selling all types of books from non
fiction novels to magazines. Illustrators can find a wealth of work when it
comes to publishing, from creating front covers to little illustrated details.
One part of the industry is small press. These are small
independent publishers who do a lot of their own stuff and help lesser known
illustrators/writers get started. They can be very interesting places to work at
or work for because they often come up with new and existing ideas. They tend
to be a bit more daring with what they produce and then these new ideas go on
to influence the large press. Because of this some small press have had a rise
in demand for the products, this means that some of their books end up on the
high street.
A very popular part of publishing is children’s books. This
a place where illustrators are needed and can find a lot of work. Books for
small children such as picture books require an illustrator to tell the story and
make the book look visually pleasing. Of course children’s books are not all
picture books. They also cover children’s and teen novels, which also need
illustrated covers.
Illustration from "Where the Wild Things Are" by Maurice Sendak's |
Journals play an important part but they cover a more
factual market. Most illustrates in this sect of publishing create factual illustrations
for things like science books, education material and reference. Most journals
use photographs instead of illustrations but hand drawn diagrams are still
used. There could be some interesting opportunities for medical science illustrators
and people who are more interested in drawing correctly according to science.
Next is the editorial industry which covers mainly
newspapers and magazines. This is a very fast pace place to work, things have to
be done in a very short space of time. A lot of newspapers and magazines now
have online publications as well. This way of publishing really relies on cover
design, it needs to really catch the attention of a consumer, often as they are
walking past.
Obviously there are not just illustrators working in the
publishing world. There are also designers, editors, distribution, the legal
team and much more.
As a task I was asked to look at one of my favourite books and
look at its publisher. I looked at some of my art books and found a book called
“Monsters: A Bestiary of the Bizarre”. I decided to look at its publisher who
is “Thames & Hudson”. I find them interesting because they try to show a
lot of art in their books. They try to make things more accessible to the general
public.
links you should look at
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